A new study at the OSU has found a strange correlation between math ability and cigarette smokers—
Analysts discovered that smokers who scored higher on a test of math ability were more likely to sate they intend to quit smoking. But why you might ask. The reason is they had a better memory for the risk associated math connected to smoking therefor they have a great intention to quit.
It was not the focus of the study, however, these findings help confirmed previous research that suggested that memory for high-emotion warning labels (like the graphic imagery of a cancerous lung) was lower right after the experiment than memory for the low-emotion warning labels (like those which employ cartoon graphics of gravestones).
Memory for the graphic labels declined less for those tested 6 weeks after than for those who saw the less-graphic imagery.
Regardless of the effects of imagery, those who scored higher in math ability tended to have better memory for the risks of smoking, including precise memory of the statistics. This was then inked to higher perception of risk and thus a higher intention to quit.
Researchers say their findings should be considered when health officials and policymakers decide how they present risk-oriented information to smokers.